5) The Passing of TimeĬircles can symbolize time passing, like the seasons’ cycle. This brings up the seasons another illustration of how everything is controlled by cycles is the seasonal transition from spring to summer, autumn to winter, and back to spring. The life cycle on Earth is also affected by how our planet moves around the sun. With each stage of life comes the birth of the following generation, which keeps the circle turning forever. We talk about the “cycle of life”-how we grow from children to adults to old enough to die. The fact that circles represent the cyclical nature of the universe, repeated many times in the natural world, is a significant aspect of their meaning. Given that circles have an endless existence with no beginning or end, it is easy to understand why they are used to symbolize eternity. They are also symbolic since nothing is lost in the space between the beginning and the conclusion of a circle. The idea of “wholeness” or “oneness” is embodied by circles since a circle can be thought of as enveloping everything within its limits. In Buddhism, circles are also thought to symbolize perfection, complete unity, and fundamental truths. You can feel this perfection, too, by looking at or thinking in a circle. They are made up of a single line with no start or finish and are equally symmetrical in all directions.įor early medieval thinkers, circles had a certain inherent perfection. In just three weeks, with a group of like-minded professionals, you can create a portfolio of frameworks and Visual IP to increase your visibility, credibility, and revenue.Since many early philosophers believed that the circle was the ideal shape, as we’ve just seen, circles naturally came to be associated with perfection. The circles of Venn diagrams are just one element of creating persuasive visuals that I teach in my cohort-based class, AUTHORITY BY DESIGN. Don’t undercut the impact of a visual by making it too complex. Choose Venn diagrams with 2 or 3 circles over 4. Then select a shape that will communicate your idea most effectively. Are you trying to show the power of union, or exclusivity? Which elements - and how many - will make your case most persuasively? Clarify, then chooseĬlarify your message first. The challenge is matching shape and content.įor a Venn diagram, first get clear about what you want to communicate. Simple visuals can be powerfully persuasive. The most common use is to communicate the Japanese concept of ikigai, or “what gives life meaning.” (Although many will vehemently argue it does it no justice.) Once again, the overlaps provide depth and meaning. Four circles get pretty complexįour-circle Venn diagrams border on cross-eyed complexity. I’ve used a diagram like this to win a $50K pay raise and big contracts.
The intersection - I call it the “golden triangle” (although not a perfect triangle) - can demonstrate extreme value.
Up the ante to a 3-circle Venn and exclusivity heightens.
The overlap can also show the exclusivity that you cannot get by choosing either Circle A or Circle B. Two circles for commonality or exclusivityĪ two-circle Venn diagram (above) can clarify what’s included and what’s left out. If you want to show the unique value you can bring to a project or client, a Venn diagram is golden. Let’s look at 2-, 3- and 4-circle Venn diagrams, and where to use each. Venn diagrams are greatly overlooked for their power to demonstrate inclusion, exclusion, and exclusivity.
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